Support Retina SA through Woolworths MyDiference Programme


Article category: News .
July 23, 2025
What is My Difference

Woolworths has officially launched its new MyDifference loyalty programme, giving you even more power to make a difference — simply by doing your everyday shopping.

As part of this programme, you can now choose Retina South Africa as your beneficiary, helping us continue our work in funding research, supporting families, and advocating for those living with retinal conditions.

Here’s how it works:

  1. Download the Woolworths App from your App Store or Google Play. 
  2. Sign in or create your Woolworths account.
  3. Navigate to the MyDifference section and activate your virtual card.
  4. Search for Retina South Africa and select us as your cause.
  5. Shop as usual — in-store or online — and scan your virtual card at checkout.

It’s that easy. Every purchase you make helps us fund sight-saving research and provide critical support services across South Africa.

What’s new?

  • The MySchool card is no longer used at checkout — the new virtual MyDifference card replaces it. 
  • Your WRewards benefits remain unchanged — you still enjoy all the savings and perks.
  • The app makes it simple to manage your card, view your impact, and update your selected cause anytime.

By choosing us as your cause, you’re helping to:

  • Drive cutting-edge genetic research
  • Provide counselling and education for families
  • Advocate for greater accessibility and healthcare equity
  • Build a brighter future for those affected by retinal vision loss

Thank you for making Retina South Africa part of your difference.

Together, we can change lives — one shop at a time.


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